I just found out that Carolyn Howard-Johnson's book, The Frugal Book Promoter is out in an updated and revised edition! Now it's got even more cutting edge tools, techniques and information to help you promote your books without breaking the bank! She's just releasing it and when you buy it, you'll also get more than a dozen great bonuses! http://frugalbookpromoter.homestead.com/
Here's what one reviewer said, "Today's technology, social networking and marketing techniques are covered. Updated web resources abound. Advice in sync with today's Internet are incorporated:
* Blogging tips and pitfalls
* Obtaining reviews and avoiding scams
* Finding places to pitch your book
* Using the eBook explosion to promote sales
* Using Google alerts to full advantage
* Staying on top of current trends in the publishing industry
* Writing quality query, media release letters and scripts for telephone pitches
* Putting together power point and author talk presentations
Don't have deep pockets to pay a pricey publicist? Do you want your book to get maximum exposure? This book is a game-changer and the best investment in your book's future you can make. Carolyn Howard Johnson is an author who understands authors and generously shares her savvy about marketing. Highly recommended."
Carolyn is an instructor for UCLA Extension Writers' Program. Her award winning stories and poems have appeared in anthologies like: Pass/Fail, and in journals like Pear Noir, Front Range, The Pedestal Magazine and many more. She was given the Woman of the Year in Arts and Entertainment Award by California Legislature members and she has published numerous award-winning, highly-acclaimed books.
If you're like most authors, short on money but desperately wanting to get the word on on your book, don't miss The Frugal Book Promoter , the newest release in the long list of Carolyn Howard-Johnson how-to books on publishing.
In case you don't know Carolyn Howard-Johnson , be assured that she's been around the block a few times and keeps up with the best of the rest. Carolyn is a university-level teacher, conference presenter, coach and consultant. She's published poetry and fiction, how-tos for writer and retailers. She's won awards for all of the above to include her websites. She's been in this writing business twice as long as I have, and has the accolades to prove it.
From Carolyn: "The Frugal Book Promoter is for authors who want their books to soar and do not want their careers to languish. It is structured so authors can select chapters that address aspects of their marketing plan most needed at any given time."
The Frugal Book Promoter is chocked full of links, professionals, organizations, websites, and all the PR you can possibly handle. I love the way she throws out the standard worries right off the bat. Concerns like plagiarism, swiping others' work, being sued, rejection, self-doubt and fear of marketing. Then she dives in, throwing so many tools at you that you'll be stunned at what you overlooked or didn't know existed in terms of inexpensive and very doable promotional tactics.
As a thanks for considering The Frugal Book Promoter , Carolyn is offering two of her previous bestsellers, The Great First Impression Book Proposal and Great Little Last Minute Edits , as e-books to a lucky commenter to this post. In addition to that giveaway, I'll be offering a copy of The Frugal Book Promoter to a second lucky commenter.
To enter, leave a note about what scares you most about marketing. OR Leave a comment about a marketing trick you've learned. You have two chances to win this week! Deadline Thursday, October 20, at 5:00 PM Eastern. The two winners will be announced in Friday's blog post.
WINNER UPDATE: The winners are: Janet Hartman (ebooks The Great First Impression Book Proposal and Great Little Last Minute Edits) and Lisa McManus Lange (paperback The Frugal Book Promoter).